Entries by regie

Case Study: Ser Seng’s Social Media Journey

Ser Seng Herbs Turtle Restaurant is a decades-old, family-owned restaurant, serving authentic herbal soups such as steam turtle at Tai Thong Crescent. Before Skubbs Their main offering was quite an unusual product to market. The place typically attracts old-time fans, ranging from old adults to the elderlies, but rarely the younger market. Furthermore, they had […]

13 SEO Hacks You Should Be Doing For Your Business Now

The online platform serves as an equal ground for all businesses, regardless of its scale, to promote their products and services. Indeed, the digital age has allowed startup companies to be at par with their far more established competitors in terms of advertising and promotion. We’ve touched this topic a couple of times in our […]

How to Avoid Wasting Money on Ads that Do Not Work

Putting your business on Facebook and Instagram is a great way to grow your business. By allowing your brand to reach its target audience easily and efficiently, you have higher chances of closing more sales. The best thing about these platforms is that they are business friendly. The team have been continuously adding more and […]

4 Marketing Activities that are Essential for a New Business

Over the years, we have seen digital marketing become a necessary activity for business owners. No wonder—statistics show that there are over 4 billion Internet users in the world now. This is huge! If you are a businessman who plans to go big and succeed, utilising this platform is the easiest and most efficient way […]

3 Mistakes a Business Owner is Guilty Of

Business owners are humans as well. And as on, it is inevitable that they make mistakes. While this true, we still can’t take away the fact that most often than not, these mistakes costs an awful lot of money. So before we settle with charging it to experience, we’re already giving you a heads up.

Entrepreneur on Spotlight: James Sim Baoyuan of Kee Song Group

We usually do our grocery shopping in-store where we get to handpick the items ourselves. Despite the robust growth of digital technology, online grocery still seemed like an unconventional platform in the industry. Regardless, this young man proved that e-commerce can be utilised by everyone, even by the companies offering fresh and frozen goods. How […]


How to Use Facebook in Marketing your Brand

One of the most effective social media platforms for marketing today is Facebook. Who can argue with that when it has over 2.2 billion active monthly users all over the globe, backed up by a solid user engagement? We truly are now in the Era of Facebook. And with the unceasing growth of mobile device […]


How to Increase Revenue Growth Through Facebook

Using Facebook for your business is one of the wisest digital advertising decisions you will ever make. It is one of the most effective ways to reach potential customers, retain those who already patronize your product or service, and retarget those you may have lost along the process. Perhaps, the number one reason for starting […]

Entrepreneur on Spotlight: Kelvin Lee of The Listening Lab

It’s amazing how far dreaming can go if you actually put an effort into it. Who would have thought that what was once just an aspiration to help others can actually turn into a profitable business? It was in Singapore where Mr. Kelvin Lee took his first steps. Exactly a year ago, he and his […]